US Elections 2020 | Eyeota uncovers the traits of Undecided Voters to optimize campaign engagement and success.
It's been a busy time at Eyeota HQ recently! We've announced a raft of new partners, new markets and new capabilities. Here's a run down of the biggest news stories you might have missed over the last couple of months.
Eyeota has announced it achieved certification from the IAB Tech Lab for its Data Transparency Standard Compliance Program. Eyeota is one of the first companies globally to be awarded the data transparency compliance seal.
Created exclusively for US cellular, telecommunications and network providers, Eyeota’s Mobile Switcher & Subscriber audiences enable brands to enrich omnichannel campaign performance, optimize brand awareness and loyalty, and drive customer retention like never before.
Leveraging the Eyeota Onboarding solution, GfK can activate its offline data as digital audience profiles in a consistent fashion in New Zealand and Switzerland, enabling GfK data onboarding in a total of 17 countries.