Bombora's Chief Strategy Officer, Mark Dye, provides an overview of Bombora and how marketers can use Bombora's B2B audiences to reach 'in-market' consumers globally.
Michael Gorman, SVP of Product and Marketing at ShareThis, shares insights into why it’s so powerful to harness behavioral data from across the open web, and his predictions for a cookie-less future in the context of increasing focus on data quality and consumer privacy. Read more below.
We talk to Blaine Britten, VP of Data Solutions at Stirista, who explains the benefits of using offline and online data to gain a more holistic view of your target audience and the opportunities for brands and marketers using data in 2021.
How Research-Based Audiences Help To Close The Loop Between Campaign Planning & Measurement.
Did you know that research-based data not only adds value at the campaign planning phase but can also enable brands to better target consumers throughout the digital advertising lifecycle?
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