Eye on the Industry

Smart Data, Smarter Marketing: The Eyeota + YouGov Advantage

By: Eyeota

In our latest Audience Data Session, we spoke with Niki Bansal, CEO of TeqBlaze, about how their white-label ad tech platform combines SSP and DSP capabilities — and how integrating Eyeota’s audience segments helps clients create precise, buyer-ready curated deals that drive better performance.

Audience Data Sessions: Q&A with Nielsen

By: Husain Patel

In our latest Audience Data Session, we spoke with Niki Bansal, CEO of TeqBlaze, about how their white-label ad tech platform combines SSP and DSP capabilities — and how integrating Eyeota’s audience segments helps clients create precise, buyer-ready curated deals that drive better performance.

Audience Data Sessions: Q&A with TeqBlaze

By: Niki Bansal, CEO at TeqBlaze

In our latest Audience Data Session, we spoke with Niki Bansal, CEO of TeqBlaze, about how their white-label ad tech platform combines SSP and DSP capabilities — and how integrating Eyeota’s audience segments helps clients create precise, buyer-ready curated deals that drive better performance.

Audience Data Sessions: Q&A with UK IPSOS

By: James Torr

In this Q&A, James Torr from Ipsos UK discusses their audience data solutions, the value of transparent data sourcing, and why partnering with Eyeota enhances global activation capabilities.

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