Eyeota Blog - News, Insights & Opinions (2)

Branded Data Partners, Data Marketplace, Digital Advertising, omnichannel targeting, contextual

Eyeota Enters Global Partnership with Semasio to Launch Contextual Audiences for Marketplace Partners

By: Eyeota

The global collaboration brings a new, contextual dimension of privacy-firsttargeting to Eyeota’s marketplace partners, increasing relevance and driving greater scale forcampaigns by creating new ways to leverage our partner data

Data Marketplace, Digital Advertising, Eyeota Insights, privacy, omnichannel targeting, Global Data Resources

Introducing Eyeota’s Newest Audiences to Reach Your Best Customers

By: Eyeota

With new categories like transactional segments, high-net-worth personas, cuisine interests, and more, Eyeota empowers marketers to effectively target their ideal customers with precision.

Branded Data Partners, Data Marketplace, B2B, data onboarding, data enrichment, first party data

Audience Data Sessions: Q&A with OpenX

By: Michael Guzewicz, Vice President of Strategic Partnerships

Audience Data Session Q&A with Guillaume Ballin, the director of data partnerships over at Equativ.

Data Marketplace, Digital Advertising, Eyeota Insights, Privacy & Verification, privacy, Privacy Compliance, Global Data Resources, consumer privacy

5 Ways to Make Valentine’s Audiences Fall in Love with Your Brand

By: Eyeota

Discover 5 expert strategies to captivate Valentine’s Day audiences and boost your brand’s impact. Download our ‘How to Target: Valentine’s Audiences Guide’ today to create campaigns that inspire love and loyalty.