Eyeota caught up with Alliant's Director of Digital Partnership, Chris Morse, to find out how Alliant is preparing for the cookieless identity landscape and what opportunities and challenges they see for digital marketing and data in 2022.
Eyeota talks to Margaret Sliman, Head of Product at smrtr, to learn more about the insight into customers that their data provides for brands and advertisers. Read the Q&A now to find out what makes smrtr data unique, their predictions around digital marketing in 2022 and more!
Together Eyeota and Dun & Bradstreet, as well Netwise, will solve our industry's biggest challenges: to provide trusted data, technology and insights that enable marketers to better target and engage B2B audiences across global markets and digital channels.
Cohorts are an effective, high-value way to scale your first-party data in a rapidly changing regulatory landscape.
Eyeota talks to Per Kristian Tandberg, Managing Director at GDR, to learn more about their commitment to consumer data privacy, what makes GDR data unique, and their data expectations for the year to come.