Eyeota, the global leader in audience data, expands its partnership with Experian, a leading global information services company, making audience segments available to marketers and media buyers in Malaysia and Indonesia.
The expanded partnership addresses the growing demand for audience data worldwide, and is an extension of Eyeota’s existing relationship with Experian in the United States, Australia, Japan, Hong Kong, Singapore, New Zealand, the United Kingdom, and Germany.
Eyeota hires Howard Luks as Senior Vice President, Data Products and Partnerships. In this newly created role, Howard will focus on global distribution partnerships, channel integrations and data, and direct the global platforms team out of New York.
Eyeota hires Pieter de Zwart as Chief Technology Officer to lead the company’s technology strategy and spearhead the development of Eyeota’s global audience platform.
Jamie Jager joins Eyeota as Director, Agency Sales, to accelerate the company’s growth and further support clients across the Midwest and Toronto, Canada.
Eyeota taps Elissa Reiling as Vice President, Marketing, to lead its global marketing and communications initiatives.
