Learn how Eyeota's custom audience profiles helped a luxury auto brand significantly exceed their previous ad recall in the Asia Pacific market.
A luxury automaker released its new electric vehicle and wanted to generate interest among high-net worth individuals (HNWI). Their agency turned to Eyeota to build an audience profile that would reach auto intenders as well as HNWI.
Eyeota worked with the brand’s ad agency to build a custom audience profile for targeting that combined Eyeota income and socio-demographic audience data alongside an Experian Worldview segment called “Consumer Types - A City Advantage.”
Read the full success story to see how Eyeota's custom audience profiles can transform your campaign performance on Facebook.
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