This wealth of varied viewership provides ample opportunity for marketers and brands as binge-happy fans of Tiger King, Ozark, Friends, and every other top streaming show flock to social media to go behind the scenes, find out spoilers, and feel like they are part of the conversation.
Leveraging these rich social engagements can put your brand in front of the fans of the hottest shows and entertainment right now. Affinity Answers uses social media insights to understand what brands, shows, celebrities, entertainment, and sports consumers are liking, talking about and sharing. Download the Eye On: TV Streaming audience playbook to discover how affinity-based audiences can help target consumers passionate about your brand.
About Affinity Answers
Affinity Answers uses powerful social media insights to power robust targeting across any media - programmatic display and video, social or advanced TV. Our model observes 6B+ public social engagements of more than 550MM users across 70K+ consumer & media brands to understand what brands, shows, celebrities, and sportspeople are liking, talking about, and sharing.