Eye On | Political Targeting

Do you need to leverage an unprecedented array of individual insights from current voting history, political party affiliation, issues and causes by type, custom segments on demand and demographic attributes?

Adstra Political audiences enable brands to identify the right individuals, on the right issues, and at the right time and context. 

Powered by Aristotle, the leader in political data that has successfully served many of the largest political campaigns, PACs, and grassroots organizations across the country.

  • 99% coverage of all registered voters in the US (20% more than the competition). 
  • Sourced from over 4,000 election boards / county clerks / board of registrar offices /donor data from state disclosure filings

Adstra Political audience segments are best-fit for political, fundraising, and issue support campaigns, and include:
Political Affiliation by Party
Democrat, Republican, Independent

Voters by Demographic Attributes
Affluent Voters, Millennial Voters, Boomer Voters, Hispanic/Latin American Voters, African American Voters, and more.

Issues & Causes by Type
2nd Amendment Supporters, Gun Control Supporters, Affordable Care Act Supporters/ Opposition, Multi-Cultural Donors & Supporters, Pro Life/Pro Choice Supporters, Tax Reform Supporters, and more

Voters by Congressional District
All 436 Congressional districts 

Download the guide

Ready to activate?

With Eyeota, Adstra Political audiences are available for campaign activation across digital display, video, and social networking channels including Facebook, Instagram, Pinterest, Snapchat, and Twitter. Download the Adstra Political audience guide and connect directly with Eyeota's Audience Specialists to find out more at datadesk@eyeota.com