Cookie Policy

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This Cookie Statement explains how Eyeota use cookies and similar technologies to recognize you when you visit Eyeota.com ("Website"). It explains what these technologies are and why we use them, as well as your rights to control our use of them.

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What are cookies?

A cookie is a small text file that is downloaded onto a computer or mobile device when a user accesses a website. Cookies are widely used by website owners and in the industry as it allows the website to recognize a user's device and store some information about the user's preferences or past actions.

When you visit a website, a cookie is downloaded onto your device, the next time you visit the website, your device will check to see if you have received a cookie already and if so send that information back to the website. Most websites use cookies to allow visitors to navigate more easily; or tailor content based on past content you engaged with; or remember login information or specific preferences from your last visit. If the cookies are blocked or rejected, it is more difficult for the website to provide this capability.

  • Cookies set by the website owner (in this case, Eyeota) are called "first-party cookies".
  • Cookies set by parties other than the website owner are called "third-party cookies".

The use of cookies is an industry-standard on most websites, with most browsers being set up to accept them by default. The default browser setting may be changed to increase notification (a web user can receive alerts when a cookie is sent) or to prevent cookies from being placed on the user's hard drive (cookie blocking). Since cookies are unique to each browser on the user's device, different devices or multiple computers or browsers will each have their own cookie settings and changing these will require changes to each computer and each browser setting.

Third-party cookies enable third party features or functionality to be provided on or through the website (e.g. like advertising, interactive content, and analytics). The parties that set these third-party cookies can recognize your computer both when it visits the website in question and also when it visits certain other websites.

Eyeota cookies are stored for 1 year from the time our systems last see your browser on your device and then deleted automatically.

Why do we use cookies?

We use first party and third-party cookies for several reasons. Some cookies are required for technical reasons in order for our Websites to operate, and we refer to these as "essential" or "strictly necessary" cookies.

Other cookies also enable us to track and target the interests of our users to enhance the experience on our Websites.

Cookies That Ensure the Website Can Function Properly

We use essential cookies for the following purposes:

  • Reading your browser settings so that your screen will reproduce our website in the best possible way
  • Identifying your browser when you are logged in so that you will not have to log into our website again (all the time)
  • Detecting abuse of our website and services, e.g., by registering a number of successive, failed login attempts
  • Evenly spreading the load on the website, so that the website remains accessible at all times
  • Offering the option to save login data so that you will not have to enter them anew all the time
  • Providing the possibility to react to our website

If you want to opt-out from Eyeota cookies, follow the instructions in the Browser Settings section below. Please note that our Website may not function properly if you choose to refuse essential cookies.

Third parties serve cookies through our Websites for analytics and other purposes. This is described in more detail below.

Cookies Through Which We Can Measure the Website's Use

We use cookies to continuously try to measure how many people visit our website and what parts of the website they visit most. This tells us what components of the website draw our visitors' interest most.

The information thus gathered is used for statistics. These statistics provide us with insight into how frequently our webpage is visited, where exactly visitors spend most of their time, etc. This enables us to draft the website's structure, navigation and the contents as user-friendly as possible for you. We will never trace any statistics to individuals.

We use cookies for:

  • Recording the number of visitors of our web pages
  • Setting the order in which a visitor visits the various pages of our website
  • Assessing which parts of our site need adaptation
  • Optimizing the website

These cookies may be served by the following parties:

  • Eyeota
  • Hubspot
  • Google

Cookies to Share the Contents of our Website Through Social Media

By using buttons, you can share the articles and videos you watch on our Website through social media. These buttons are controlled by social media cookies that are deployed by the social media providers, so they are able to recognize you when you would like to share articles or videos. We also may purchase advertising on these social media providers in order to help promote our service and based upon your visits to our Website. The collection, use and processing of data via these cookies is subject to the privacy policies of the relevant social media provider.

Below you can find information about the third parties from which we may use cookies and their privacy notice:

Updates

We may update this Cookie Notice from time to time in order to reflect, for example, changes to the cookies we use or for other operational, legal or regulatory reasons.

In general, we will use the personal information we collect from you only for the purposes described in this Privacy Notice or for purposes that we explain to you at the time we collect your personal information. However, we may also use your personal information for other purposes that are not incompatible with the purposes we have disclosed to you (such as archiving purposes in the public interest, scientific or historical research purposes, or statistical purposes) if and where this is permitted by applicable data protection laws.

The data controller of your personal information is Eyeota PTE Limited.