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Eyeota Insights

Navigating Identity Shifts: Strategies for Sustaining Addressability Amid New Landscapes

By: Kristina Prokop, CEO & Co-founder

Eyeota's Co-Founder and GM of Audience Solutions at Dun & Bradstreet, Kristina Prokop recently spoke to AdExchanger to discuss best practises when navigating identity shifts.
Kristina illustrates the strategies & steps for sustaining addressability in this new environment.

 

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Data Marketplace

A Real-World Look at How Brands are Achieving Success in a Cookieless World

By: Trent Lloyd, Head of APAC

Eyeota's Head of APAC, Trent Lloyd speaks to Mumbrella to have a real-world look at how brands are achieving success in a cookieless world. 

 

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privacy

The Audience Targeting Playbook: Connecting with Online CPG and FMCG Buyers

By: Eyeota

Discover addressable digital audience profiles to target your ideal customers such as Household Decision Makers, FMCG Deal Seekers, Online and In-Store Grocery buyers along with many more.

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Eyeota Insights

Eye on 2024: The 6 Emerging Data Trends Advertisers Need to Know

By: Kristina Prokop, GM Digital Audiences, Co-Founder of Eyeota

Co-Founder of Eyeota & GM of Audience Solutions at Dun & Bradstreet, Kristina Prokop illustrates the 6 emerging data trends advertisers need to know today

 

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