How to Target Sports Event Audiences

Digital is becoming the dominant channel for sports viewing. Optimize digital ad spend by integrating audience profiles to target Sports Events consumers.

Major sports events such as the Fifa World Cup are happening this year! How can brands targeting Sports Events audiences reach their best target customers and influence buyers more effectively?

From driving awareness to engaging consumers in-market, Eyeota's How To Target Sports Event Audiences Guide has the personas and profiles you need to identify, reach and engage your target audience on display, mobile and social channels.

Discover addressable digital audience profiles to target your ideal customers such as:

- Sports League Watchers

- Sporting Goods Purchasers

- Sports Fans by Discipline

- Sports Enthusiasts

...and many more!

Connect with the Data Desk team to request your custom audience targeting strategy today!