Issued: October 2019
Eyeota is an audience technology platform. We and our partners collect and use data to ensure that the advertising you see is relevant. Our technology uses aggregated data to map information and devices together so we can create a broad picture of groups of individuals and their preferences. Business Data collected from eyeota.com is not used or combined with our Platform Data.
Prof. Dr. Christoph Bauer Große Bleichen
21, 20354 Hamburg
Eyeota collects Business Data as detailed below:
Certain parts of our Website may allow you to provide personal information voluntarily. Such information includes:
The personal information that you are asked to provide, and the reasons why you are asked to provide it, will be made clear to you at the point we ask you to provide your personal information and you will be provided with an option to opt-in to receive future marketing messages.
During your visit to eyeota.com, we collect certain information automatically from your device. Such information includes:
In the course of business, we may ask you to provide Business Data voluntarily. Such information includes:
You have the following data protection rights:
Eyeota will collect Personal Data from you only when:
If we collect and use your personal information in relation to our legitimate interests (or those of any third party), this interest will normally be to operate our platform and communicate with you as necessary to provide our services to you and for our legitimate commercial interest, for instance, when responding to your queries, improving our platform, undertaking marketing, or for the purposes of detecting or preventing illegal activities.
We may have other legitimate interests and if appropriate we will make clear to you at the relevant time what those legitimate interests are.
If we ask you to provide personal information to comply with a legal requirement or to perform a contract with you, we will notify you at the time and advise you whether the provision of your personal information is mandatory or not (as well as of the possible consequences if you do not provide your personal information).
For further information concerning the legal basis on which we collect and use your personal information, please contact us by sending an email to firstname.lastname@example.org
We retain Business Data for as long as we have an active relationship with our partners unless otherwise specified, or until it is deleted following a request from the subject of the data.
When we have no ongoing legitimate business need to process your personal information, we will either delete it when it reaches a maximum storage time limit (currently 13-months after the last interaction with a data subject) or anonymize it.
Your personal information may be transferred to and processed in, countries other than the country in which you reside. These countries may have data protection laws that are different to the laws of your country (and, in some cases, may not be as protective).
Specifically, third-party service providers and partners may provide their services out of other countries.
In order to deliver appropriate safeguards to require that your personal information will remain protected in accordance with this Privacy Notice, we operate under European Commission's Standard Contractual Clauses for transfers of personal information between our group companies, which require all group companies to protect the personal information they process from the EEA in accordance with European Union data protection law.
Our Standard Contractual Clauses can be provided on request. We have implemented similar appropriate safeguards with our third-party service providers and partners and further details can be provided upon request.
We use appropriate technical and organizational measures to protect the personal information that we collect and process about you. The measures we use are designed to provide a level of security appropriate to the risk of processing your personal information.