B2B, digital marketing, audience targeting, Data Quality, cookieless, mobile audiences, data transparency, third-party data, covid19, b2c, pandemic, MAIDs
For Eyeota's Audience Data Sessions, we talk to Sylvia Tuercke, Co-CEO at Schober Information Group, about their customer data platform, MAIDs, GDPR compliancy and trends they have seen emerge from the pandemic.