Eye On | Polk International Audiences

Polk Automotive Solutions provides the most complete and accurate automotive data to help marketers connect more effectively with consumers.

Polk International Audiences are census level and scalable, so marketers can focus investments to households that are ready to buy now. Polk International Audiences consist of 500 segments (based on Car Make, Model, Segment and Fuel Type) and are available in 5 markets (Australia, Canada, Italy, Spain and the United Kingdom).