February 1st marks the beginning of the new Lunar year—the year of the Tiger! Optimize digital ad spend by integrating audience profiles to target Chinese New Year consumers.
How can brands targeting Chinese New Year audiences reach their best target customers and influence buyers more effectively?
From driving awareness to engaging consumers in-market, the Eyeota Chinese New Year Audience Playbook has the personas and profiles you need to identify, reach and engage your target audience on display, mobile and social channels.
Discover addressable digital audience profiles to target your ideal customers such as:
- holiday celebrators
- luxury shoppers
- families
- in-market retail buyers
Connect with the Data Desk team to request your custom audience targeting strategy today!
Download the Eyeota Chinese New Year Audience Playbook by completing the form below.
