Our integration with ID5's Universal ID enhances our audience identity resolution to enable the identification of users in cookieless environments and the continued delivery of addressable audiences at scale for brands and advertisers globally.
In our latest Audience Data Session, Kristina Prokop, CEO & Co-founder of Eyeota and Mathieu Roche, CEO & Co-founder of ID5 discuss the identity landscape and the important role identity plays for marketing and advertising in a cookieless world.
Watch the video here:
