Eyeota CTO Anand Das guest blogs for SmartBrief on the topic of cookieless targeting.
Targeting will be much harder for brands as third-party cookies begin to wane. Advertisers will have to start looking to publishers, first-party data providers and technologies like machine learning to build robust new solutions.
Watch this discussion between Kristina Prokop, CEO of Eyeota, and Luke Hathaway VP, Social from Amobee to learn why you should include omnichannel audience profiles in your social media advertising campaigns.
Eyeota CEO Kristina Prokop joins Stirista's VP of B2B Products, Vincent Pietrefesa and CEO Ajay Gupta on their The Marketing Stir Podcast. Take a listen to learn how Kristina founded Eyeota, complying with GDPR and lots of other data related issues!
Our CEO Kristina Prokop is a guest on the ID5 laptop-side chat series. Watch now to see Kristina in conversation with Mathieu Roche, CEO of ID5 and Kasper Skou, CEO of Semasio - chatting about all things programmatic and identity related.
A new instalment of our brand new video series - Audience Data Sessions...at home!
Derek Klimkowski from Eyeota talks to Ye Wang from TBWA\Worldwide about how the agency has been communicating with clients and employees over the last few weeks.
Watch the conversation here.